Consumers Bank On The Go, Even on Dates

Consumers Bank On The Go, Even on Dates

by May 2, 2016
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Digital banking technology keeps making it much easier for U.S. consumers to manage their finances on the go. So easy, in fact, that a third of them bank on their phone and online more than a year ago – and many are doing it at work, at the store or even while on a date.

The Chase survey found:
– More than half (54%) use their mobile banking app at work. One in 10 checked it during a client meeting.
– Many use it at a restaurant (39%), in a check-out line at a store (38%) and during a date (17%) – likely to ensure there’s enough to avoid an embarrassing situation.
– They’re also checking it during coffee or smoking breaks (37%), commuting (28%) and waiting to pick up a child from school (24%).

“This survey tells us what our customers have shown us over the last two years,” said Barry Sommers, CEO of Chase Consumer Banking. “They love the ease of handling their routine banking online, on their phone and at an ATM.”

More consumers are using their mobile app (33%) or banking online (35%) than last year while only 16% are stopping by branches more often.

Overall, more of the 1,500 adults Chase surveyed are using a bank’s website or online portal (70%) than using a bank’s app on a mobile phone or tablet (47%).

Millennials know there’s an app for that

Millennials are all about digital – especially the mobile app – signaling the future of banking.

Bank on The Go: More US consumers use, Even on Dates
ATMs aren’t just for cash anymore

As ATMs get smarter, the survey found that Americans recognize the numerous capabilities of ATMs:
– Viewing account balances and transactions (70%)
– Transferring money from one account to another (46%) and
– Depositing checks (64%).

One third (33%) of Millennials are using their bank’s ATMs now more than a year ago, compared to 16% of GenXers and 10% of Boomers.

The survey was commissioned in conjunction with Chase’s newly launched Mastery campaign, featuring Serena Williams, Nick Cannon, Tim Morehouse, Joel Silverman, The Rockettes, and world-renowned tango dancers Miriam Larici and Leonardo Barrinuevo. While they’ve spent years mastering their crafts, they mastered Chase’s digital banking in a flash.

For more information in English, visit chase.com/wayyoubank


 

Bank on the go | fintechnews ch

About the Survey
Chase commissioned a telephone survey conducted by independent research firm Braun Research among a nationally representative sample of 1,502 U.S. Americans aged 18 or older. This survey was conducted from May 19 through 25, 2015, with a +/- 2.53 percent margin of error.

 

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