Having recently invested in the likes of Lykke and Monito, Tamedia continues their streak of fintech investments. The latest addition to their portfolio is Swiss fintech startup Neon.

This string of investment seems to validate our picks for the hottest fintech startups with all three of the companies that Tamedia invested in having appeared at least once in our annual list.

According to Neon their value proposition is in their ability to offer fast and easy banking through smartphones. The digital-only comes with Mastercard and provides a bank account to its users with a base fee.

Neon was established by four co-founders with extensive experience in the world of banking. The company employs a staff of 10 located in Zurich and Munich.

Samuel Hügli, Member of the Management Board and Head of Technology & Ventures of Tamedia:

“Neon applies a very simple and mobile approach to banking. Although it is easy to use, it provides high security protection. We believe in this concept and decided to support the team and its future developments. Therefore, we are acquiring a financial interest in the company and thus continue to expand our fintech portfolio.”

Jörg Sandrock, Co-founder of Neon:

“Switzerland still has a lot of potential for pure mobile banking and this is our opportunity. Neon is an independent bank account designed for everyday needs and used with a smartphone. We very much look forward to working with Tamedia and the company’s expertise in the establishment and development of digital platforms.”

Featured image credit: Neon