vestr is seeking an experienced marketing manager to join the team at vestr, a thriving fintech start-up and B2B financial technology provider. Reporting directly to the CEO, you will work cross-functionally with team members in Sales, Product, HR and Client Success as well as agency partners. Ideally, you have a proven track record of scaling a B2B SaaS business, establishing a high-profile brand and setting up marketing automation processes. The candidate should have an entrepreneurial mindset and feel comfortable in a high-paced and hands-on environment. If you have an understanding of the big picture but don’t mind rolling up your sleeves for social media posts and analytics reports, then you are just vestr's type.
- Manage the digital marketing strategy and its execution across the entire user journey and across all marketing channels
- Drive and scale content marketing efforts
- Collaborate with the relevant vestr teams to coordinate the marketing activities aimed at clients, employees and investors
- Take hands-on ownership of the company website, social media channels and e-mail marketing
- Manage sustainable relationships with external partners, including PR agencies, media outlets, content providers, and others
- Define and execute an event marketing roadmap for vestr
- Define and actively track performance analytics over time and across platforms
- Build a culture of fast iteration and learning
- Prior experience in a similar business-to-business (B2B) marketing role, ideally in the Financial Services industry
- In-depth knowledge and expertise in paid media, content marketing, SEO, and social media
- Hands-on automation experience with digital marketing automation platforms and CRM systems such as Hubspot
- A proven track record in dealing with multiple stakeholders simultaneously and managing external partners such as agencies
- T-shaped skill set: Able to work from strategy to planning to actionable tasks
- Entrepreneur at heart: Get things done attitude with hands-on execution and growth-hacking mentality
- Analytical and data-driven: Demonstrated ability to understand key performance drivers and turn insights into marketing activities
- Self-starter: Ability to anticipate needs and to take initiative; high degree of autonomy with a goal-oriented, pragmatic solution approach
- Strong team player: Exceptional interpersonal skills and demonstrated ability to translate clients’ and technical experts' input into marketing output
- Innovator’s mindset with an insatiable appetite to learn something new every day
- Strong verbal and written communication skills in English. Other languages are a plus.
- A young, dynamic and open culture with little bureaucracy and flat hierarchies
- A chance to leverage your experience and bring in your own ideas
- Central location, easy access by public transport
- An international team: the office language is English; the founders are Swiss / German
- Flexibility working hours between 40-60%
- A fair market remuneration
vestr is a thriving fintech start-up and B2B financial technology provider. Since starting with three founders in 2017, the team has grown to almost 40 international contributors, including ex-Googlers, Avaloq veterans, Accenture and d-fine experts, and ETH alumni with Master’s degrees in Computer Science and Engineering.
vestr's awesome group of engineers, financial experts, and thought leaders is driving technological change and working on creating meaningful solutions for the financial sector.
vestr’s white-labelled portfolio management system enables institutional market participants to manage the entire lifecycle of actively managed investment products.
Actively Managed Certificates (AMCs) are securitized portfolios that are dynamically adjusted at the discretion of an investment manager. The global AMC market exceeds $1 trillion in assets under management, with the most significant growth in the last three years.
Due to their fast time to market, flexibility, and lower costs, AMCs offer many benefits over comparable financial vehicles. This allows investment managers to turn their investment ideas into a product on the same day.
vestr's goal is to become the leading platform for active investment management.
