Identity verification platform Onfido has promoted Yuelin Li to Chief Product Officer to oversee product strategy and direction, and further establish Onfido’s category leadership in identity verification and fraud mitigation.

Li has been instrumental in driving Onfido’s strategy, product vision and corporate development over the past five years, most recently as the company’s Chief Strategy Officer.

Li helped scale Onfido from a 100-person company to the global organisation it is today with more than 680 employees, 900 clients, and over US$100 million in revenue.

Onfido says that it currently serves 10 of the largest global banks, six of the largest global remittance companies, three of the largest BNPL providers, two of the largest crypto exchanges, and three of the largest online gaming operators.

The company last raised a US$100 million Series D and hired Mike Tuchen as CEO in 2020.

“Yuelin’s promotion to Chief Product Officer is the result of her dedication to simplifying digital identity for our customers over the last five years and her expertise in developing a world-class product strategy and vision for Onfido,”

said Mike Tuchen, Chief Executive Officer at Onfido.