Backbase Taps Entrust to Enable Customers to Integrate With Google Pay, Apple Pay
by Fintechnews Switzerland June 26, 2023Digital banking software provider Backbase has tied up with Entrust, an American digital security and credential issuance solutions provider, to enable its end customers to securely add their payment cards to third-party wallets like Apple Pay or Google Pay.
The “add card to wallet” capability simplifies provisioning and activating cards for digital wallets with a push of a button.
Authentication takes place within the banking app, where the customer is already verified, eliminating the need for additional authentication steps required by third-party wallets and merchants.
Backbase’s end customers will be able to self-manage their cards, reducing the dependence on the branch and helpdesk, and thereby customer service costs.
Later this year, the partnership will launch additional new card features, e.g. the secure display of sensitive card information like the card number, expiry date, or cryptogram in the bank app and the ability to view and change the PIN in the banking app.
Roland-Booijen
“Backbase is laser-focused on reducing our customers’ time-to-market and time-to-value. Entrust’s deep sector expertise in digital card solutions and global presence means we can offer our customers and prospects the innovative banking experiences their customers have come to expect.”
said Roland Booijen, Backbase’s General Manager for Ecosystems.
Anthony Ball
“With our digital card expertise, connections to multiple processors, and the pre-integration of the Entrust Digital Card Solution within the Backbase platform, issuers can benefit from an even more simplified integration, delivering accelerated time to market. This brings more control and payment options to cardholders, while helping to drive increased card usage for banks.”
said Tony Ball, Senior Vice President and General Manager, Instant Issuance at Entrust.
Featured image credit: Edited from freepik.
