OpenAI has acquired Roi, a company founded three years ago with the goal of making investing more accessible through personalised financial technology.

TechCrunch reports that only the start-up’s co-founder and CEO, Sujith Vishwajith, will join the Open AI team through the acquisition.

Roi was established to build tools that tailor investment experiences to individual users.

Over time, the company identified that personalisation extends beyond finance and plays a broader role in how software can adapt to people’s needs.

The acquisition marks a new phase for Roi as its team joins OpenAI to continue developing its work on personalised technology within a larger AI-focused environment.

In a post on X, Sujith said,

“It was grateful to its users, investors, and supporters who contributed to its progress over the past three years.”

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