McLaren Racing has entered a multi-year partnership with Hedera Foundation to use the Hedera public network for decentralised applications.
Hedera will be an Official Partner of both the McLaren Mastercard Formula 1 Team and the Arrow McLaren IndyCar Team.
The collaboration will connect racing operations with Web3 infrastructure, providing fans with digital experiences and officially licensed activations.
McLaren Racing’s first initiative on Hedera will be a digital collectibles programme, with free-to-claim items released during F1 Grand Prix weekends.
Arrow McLaren IndyCar digital collectibles will also return for the 2026 season, including experiences, prizes, and incentives for fans.
Hedera branding will appear on McLaren’s Formula 1 car and driver race suits, as well as the No. 6 and No. 7 Arrow McLaren Chevrolets and team kit.
Nick Martin, Co-Chief Commercial Officer at McLaren Racing, said:
“Innovation off the track is just as important as performance on it. Partnering with Hedera allows us to deliver Web3 experiences for our fans. We’re excited to welcome Hedera to the McLaren family as we continue to push boundaries on and off the track.”
Featured image credit: McLaren Racing
