Robinhood is taking a leading role in supporting the US Department of the Treasury with the rollout of the new Trump Accounts programme.

As brokerage and initial trustee for the accounts, Robinhood will help ensure families can access and manage their accounts quickly and efficiently.

Robinhood, working with BNY Mellon, appointed as a financial agent of the US government, is developing the Trump Accounts app, a secure, user-friendly platform that helps families manage their accounts with confidence and ease.

It is helping develop the app as a bespoke, white-label product exclusively for government use.

The National Design Studio, together with Robinhood, is designing an intuitive user interface and user experience that allows families to explore their Trump Accounts with clarity and control.

Throughout this process, the Treasury will retain full oversight of the app and operations for the initial accounts.

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