Adyen has officially launched Tap to Pay on iPhone, which allows businesses to use iPhones to accept contactless payments without the need to purchase or manage additional hardware.

By partnering with NewStore, businesses including Vince and Burton can accept payments with a simple tap of a customer’s iPhone. Adyen is also partnering with New Black to enable this capability for retailers including G-Star and Scotch & Soda. In addition to offering the solution to partners, Tap to Pay on iPhone will also be made available directly to retailers and platforms including Nike, Lightspeed Commerce Inc, and Fresha.

“We’re excited to expand upon our partnership with NewStore and Adyen to become one of the first retailers in their network to bring Tap to Pay on iPhone to our retail store locations,”

said Jack Schwefel, Chief Executive Officer, Vince.

“Our customers expect an elevated in-store experience and we are confident that the ease and convenience of this new payment option will resonate with both current and new Vince shoppers.”

“NewStore and Adyen are always on top of the emerging trends that allow us to provide the best shopping experience possible, and bringing Tap to Pay on iPhone to our stores this quickly and easily is a great example of that,”

added Brian McAllister, Director of Global Operations, Consumer Direct, Burton.

“The biggest advantage of this feature is it eliminates our dependence on traditional payment terminals, which means we can now offer an even more seamless and secure way to accept payments.”

Tap to Pay on iPhone will enable Adyen’s customers to stay at the forefront of innovation by:

• Simplifying in-person payments by removing the dependence on payment hardware to accept transactions, providing a complementary way to accept payments for line-busting.
• Getting up and running quickly with installation and onboarding, allowing businesses to scale up their payment operation.
• Providing safe and fast checkout experiences that increases mobility on location.
• Allowing for a convenient and secure way to pay for customers since transactions are encrypted and payment data is protected by the same technology that makes Apple Pay private and secure.

This article first appeared on fintechnews.am

Featured image credit: Adyen