ABN AMRO, a Dutch bank, will launch a new neobank called BUUT after the summer.
BUUT has been developed in collaboration with the team behind Tikkie and is intended to reflect the way young people manage their finances today.
The bank and Tikkie team built the it from the ground up over twelve months.
“The world is changing, so we are too. There are more possibilities, we want more and we expect more. As a next-gen bank, BUUT understands this,”
said Annerie Vreugdenhil, Chief Commercial Officer Personal and Business Banking at ABN AMRO.
“It’s easy to use, interactive, 100 per cent visually driven and totally at home in the world of the new generation. BUUT is everything you expect of a bank, but designed to Tikkie a different box.”
BUUT is based on the Tikkie platform and uses ABN AMRO’s internal systems, but it has a distinct look, tone and user experience, shaped by the creative direction of Tikkie and the bank’s focus on innovation.
Research by Nibud, the Dutch institute for family finance awareness, found that young people are dealing with more payment options than ever.
While this offers flexibility, it also increases the risk of losing track of spending. Some may believe they have more or less money than they actually do.
“As young people in this phase of life learn to save, keep within a budget and understand the impact of financial choices, BUUT is the solution this generation needs,”
Vreugdenhil said.
ABN AMRO has launched several digital financial services in recent years, including Tikkie, New10 and BUX.
These efforts are part of the bank’s broader strategy to respond to changing financial habits, particularly among younger users.
BUUT will be available in app stores after the summer.
Starting 4 June, those interested can visit buut.com to sign up for updates, early access or join the BUUT community to help test the app.
Featured image credit: ABN AMRO
