More than 901 million transactions and over 6 million users underline how firmly TWINT is embedded in everyday life in Switzerland.
Over time, the service has developed beyond a standalone payment app into a broader digital platform. This evolution supports Switzerland’s digital sovereignty and reduces dependence on global technology providers.
In 2025, TWINT introduced several developments that expanded its value for consumers and merchants alike.
Transaction volumes continued to grow, with more than 6 million active users completing over 901 million payments.
TWINT also launched an exclusive concert ticket presale with Live Nation Switzerland. Through TWINT Prio Tickets, users can continue to access selected tickets ahead of the general sale in 2026.
For merchants, TWINT rolled out new operational tools. The TWINT Business Portal app allows businesses to track transactions and revenue at any time.
TWINT Express Checkout simplifies online payments by automatically transferring delivery details from the app, reducing manual input and errors.
Swiss online retailers are increasingly combining TWINT with traditional invoice payment to match local checkout preferences. Some online shops such as pandaloo.ch offer TWINT, credit card, and Kauf auf Rechnung side by side, reflecting the payment mix Swiss shoppers expect.
In addition, payment links were introduced as a flexible alternative to QR codes, enabling secure payments via email, messaging apps or newsletters.
TWINT is also modernising established payment processes. Building on existing use cases such as ticketing and mobility, the company plans to simplify invoice payments.
TWINT Invoice offers a fully digital solution for QR bills directly in the app. TWINT Direct Debit is designed to replace traditional debit systems for recurring payments with a more efficient digital alternative.
Markus Kilb, CEO of TWINT, said:
“2025 was a year of innovation and growth. After simplifying payments in stores and online, we aim to make invoice payments just as straightforward in 2026. TWINT is now more than a payment app; it is a platform for everyday digital use.”
TWINT also supports fair access to payment infrastructure.
It welcomes the review by WEKO into Apple’s handling of NFC access, stressing that open access is essential for competition, innovation and user choice in Switzerland’s digital payments market.
Featured image credit: TWINT
